Monetization
At World Play League, our business model revolves around multiple streams of revenue, each designed to maximize value for our holders/community while enhancing the gaming experience for our players.
Our primary player revenue mechanism is through player-to-player transactions. Think Venmo but for gamers. Our mobile app allows for easy to use payments for games of skill with instant and secure transactions between players with no central authority. Tournament entries, league fees, asset swapping, 1v1 wagering and game studio contests are directly organized between players. WPL’s platform takes a small fee when credit cards, faster payouts and B2B transactions are involved.
Our Software as a Service (SaaS) platform forms the cornerstone of our B2B revenue generation, offering subscription-based access through a freemium model to a diverse range of gaming and app companies. The platform includes data analytics, wallet insights, player targeting and retention tolling. This symbiotic relationship not only fosters a vibrant gaming ecosystem but also ensures sustainable growth for both our company and our gaming partners.
In tandem with our core revenue streams, advertising and sponsorships play a pivotal role in monetization, leveraging our expansive ad network to deliver targeted marketing campaigns and brand partnerships. Utilizing a competitive Cost Per Mille (CPM) model, we provide advertisers with unparalleled access to engaged audiences while offering players incentives through shared revenue schemes via $WPL.
While exploring avenues such as game development support, merchandise sales, and user generated content, we remain focused on optimizing our primary revenue sources, driving innovation and value creation in our ecosystem.
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